Retail SEO Specialists

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If you’re looking for a retail SEO agency specialist, then you’ve come to the right place.  At novel we understand the nuances needed for a successful transactional site that performs across devices. Our focus is to bring your maximum conversions and revenue from your target audiences.

Product margin, seasonality, customer journey, new product launches and synergy with your wider marketing strategy are all considered when we look at your SEO strategy.

There are thousands of e-commerce websites fighting tooth and nail for the best search ranking, for the same keywords and phrases you want to target.

Effective SEO for retail is a complex affair and it needs to be handled by experienced digital marketers who have seen how Google’s algorithm has changed over time. We’ve been at it for over a decade, and can confidently say we know what we’re talking about.

OUR RETAIL EXPERIENCE

We have worked in the SEO sector for the last 15 years, and during that time we have worked with a range of retail companies looking to improve their sales and revenue through Google and the other search engines.

Below are just some of the brands we have worked with on SEO over the last few years:

Complete Outdoors - SEO for outdoors retailer
OOSC Clothing - Retail SEO
Burt's Bees - E-Commerce SEO
Monreal London - Retail SEO

RETAIL SEO SERVICES WE CAN PROVIDE

SEO CAMPAIGNS

The full works, with all the bells and whistles, wrapped up into a lovely retainer.

SEO CONSULTANCY

We can help with everything from troubleshooting, advice on improving e-commerce conversions to PR and link building advice.

SEO FOR NEW WEBSITES

Planning on launching a new site? Ensure SEO is considered during the migration and before you go live, and you’ll hit the ground running.

SEO FOR SITE REBRANDS

Rebranding or launching a new site? Ensure you preserve and migrate over all those good rankings and that amazing organic search traffic from your old retail site to your new one.

SEO TRACKING HELP

Can’t get your head around Google Analytics or Tag Manager? Struggling to implement conversion tracking? Analytics set up is vital to allow you to make decisions on your SEO strategy.

SEO SYNERGY

If implemented correctly, your SEO activity should have a knock on effect to other channels. Ensure your retail SEO strategy is working in synergy with other digital channels.

SEO FOR RETAIL SITES

SEO. That's novel.

If we can help create a future where no one in the UK loses their life to meningitis, and everyone affected gets the support they need to rebuild their lives, then we would be incredibly proud. Until then, 3% of all client fees payable to novel. will be donated to Meningitis Now.

Novel supports Meningitis Now