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7 Of The Best Examples Of Digital Storytelling

Digital Storytelling has been a marketing buzzword for the last 5 years or so. Despite it hitting the mainstream marketing magazines and boardroom tables, it is still rare that we

Is Your Brand Geared Up To Tell Stories?

In an omni-connected age, how do you hold someone’s attention online long enough to hook them into your content? By being human, authentic, interactive and telling them a story. Cross-posted

Bandersnatch: Digital Storytelling At It’s Finest

I’ve always been a fan of Black Mirror. Every episode has appealed to my futuristic techie self, as I think it truly gives us a glimpse into what the tech

The Ultimate Guide To YouTube SEO

One of the most powerful ways to tell a story online and convey your messages is through video. Video production and consumption are booming, with over 50% of YouTube and

8 E-Commerce Tactics To Boost Retail Sales In 2019

The total value of UK retail sales in 2017 was £366 Billion. A huge figure. Internet sales made up 16% of that figure in 2017, and e-commerce sales are forecast

novel Shortlisted For UK Search Award

Fantastic news last week as we found out novel has been shortlisted by judges for the award of Best Low Budget Campaign at the UK Search Awards 2018, in recognition

We Need To Talk About Influencer Marketing

There’s a lot of frustration being vented towards influencers and influencer marketing at the moment. Some of that frustration is with the sector and its unregulated infancy. Some of the

Fancy A Digital Detox? Try Going Scroll Free In September

The introduction of the iPhone in 2007 sparked a revolution in the way we, as humans, communicate online and with one another. Earlier this month, Apple became the world’s first

10 Key Takeaways From Mary Meeker’s Internet Trends Report 2018

Every year, for as long as I can remember, the digital marketing sector has kept an eye out for one statistics report in particular. That report is Mary Meeker’s Internet

Introducing Novel!

Hello and welcome! novel is a newly launched search, social media & digital storytelling agency founded by Simon Heyes, formerly Director of Social at 8 Million Stories (8MS). Simon was